The playful cow, exaggerated tongue and wispy hair embody the playfulness of the brand name. The scissors help brand the business as a salon. A “peeking†version of the Cow is also used for marketing purposes to help build brand awareness.
Business Cards and Stationary
The gradient and dots were used to match the interior design of the salon. The logo typeface is used for employee names on the business card. The back of the business card features the scissors against a blue background.
Brochure
The brochure carries the same feel and design as the Web site, highlighting key services and features of the salon.
Advertisements
Ads for the salon have been designed for newspapers and magazines, including Boca-Delray Life, Boca Observer, South Florida Parenting, Parenting Plus and Clipper.
The Web site features colorful content and special features.